Chinese market, especially Chinese olive oil market, is becoming the focus of attention all over the world and China¡¯s market is fully open to the world. Though there are some the adaptable regions of olive growing in the western China, but olive in China cannot be planted widely for lack of the planting technology, olive seeds, fund, technicians and many other reasons. At present the olive planting area accounts for 20,000 hectare and those olives trees are young and little olives are fructiferous and in autumn, so at present more than 100-brand olive oil appear in Chinese olive oil market, which nearly 100% import from Spain, Greece, Italy, Turkey, Tunis, Portugal, Jordan, Australia and so on. The main consumption cities of olive oil are Beijing, Shanghai, Shenzhen, Guangzhou, Tianjin and other large and middle cities. According to the following graph, since 2001 the average proportion of import olive oil has been keeping the increases over 70% per year. With the same rate till 2008 that Beijing will hold Olympic Games, the amount of import olive oil will reach 20000 tons and till to 2010 that World Expo will be held in Shanghai it will be over 60,000 tons. China is the booming Market for olive oil and the scale will be larger. In a word, it is right time to expand your business in China.
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